IBD / DNA
Independent Bicycle Dealer / Digital Network Advertising
This presentation helps you understand what your own in-house digital signage department is capable of. Learn how it will educate the IBD and engage customers. DNA will grow the brand, build identity and increase sales.
Digital signage helps the IBD to better meet the customer’s needs, now and into the future. Learn how to take advantage of the opportunities presented by this digital space to ensure the brands and manufactures remain relevant.
IBD DNA benefits
The IBD Network brings the world of digital signage to your local Independent Bicycle Dealer.
Designed to educate your customer about biking, health and its associated products.
Be recognized for the way brands and content interact with your customers.
With IBD DNA you get information in a timely manner and an up-to-date store ambiance.
Deliver the Right Message at the Right Time
Digital Signage transforms the IBD into “experience centers” where digital technologies reinforce in-store strategies and deliver dynamic brand experiences.
Digital Signage is one of the most effective visually immersive systems that can engage customers, implement high-impact, empower store associates,
and most important drive sales.
IBD DNA engagement, showcases products, services, local events, helping deliver impactful campaigns and promotions to shoppers, and enables sign-ups for newsletters and loyalty programs.
Digital signage is being looked to for its ability to meet
people where they shop for a specific item,
and convince them then and there to buy that item (even if it were never on the shopping list).
This kind of point-of-sale sales lift can be critical to enhancing revenues.
Raising Brand Awareness and Sales
To meet consumer expectations and remain competitive, retailers are recognizing the need to incorporate a Digital Signage experience.
The IBD DNA is helping the bicycle dealer capitalize on these technologies and bring the online experience in-store.
Digital signage can complement current marketing and merchandising strategies to further enhance the shopping experience, build loyalty, and increase sales.
According to the Cisco IBSG study, over 40 percent of shoppers say that digital displays, can change what they buy.
The result: Captivated customers, enhanced sales associates, improve marketing effectiveness, increased revenue, and continued market share.
Longevity: A reason to consider involvement in digital signage would be because of its robust future. Digital signage will be around for a long time to come
Testimonial
Most customers want to partner with a company within their industry who can draw the best technology from various manufacturers, integrate each device, install the system for them and provide them with a turnkey software media package ready for primetime. "This is where the IBD DNA shines"